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Deborah Harrison, Microsoft

Senior Conversational UI Design Manager
Deborah Harrison (writer, Microsoft) is one of the original architects of the personality for Microsoft's digital assistant, Cortana. She crafted the core principles that define Cortana's approach to communication and now helps shepherd those principles as Cortana lights up on other devices, on other operating systems, and in other countries. Today, while the field of AI is still in adolescence, we in the industry stand in a brilliant position to shape not only technological innovation but also the culture of conversation between humans and machines. If we approach this task with intention, then people can come to expect civility, connection, humor, transparency, and kindness from their interactions with AI just as surely as they expect the ability to update a calendar or dictate a text.